As 'Digital Frontrunner', the Netherlands is one of three countries where Google actively wants to enter into a discussion about the future of work in a digital world. An important part of this is bringing together policy makers, journalists and important keynote speakers at successive events in the Netherlands, Sweden and Finland.

The branding of the event was apparent throughout the Caballero Factory in The Hague. During 'A Conversion on the Future of Work', Brechtje de Leij conducted a number of interviews with guests including Eric Schmidt (Executive Chairman Alphabet).

The Bureau voor Reuring’s role was to design a visual style that was then adopted and implemented by our 27Names partners at the locations in the other countries.