Together with our client at Funda, we where attending the third edition of IDEA's Experience Conference. On stage of the beautiful Philharmonie in Haarlem speakers from different backgrounds shed their light on the power of live moments in a campaign. We were particularly charmed of Liedfs, who summarized the day in a beautiful poet. Also moderator Suzanne Ekel was doing a great job and artist Ddara brought the inspiration you are hoping for on a day like that. Well done IDEA!